I was just browsing the Topshop website when their SS11 fashion trend video caught my eye. I've always been a fan of the trend videos Topshop use, one of my favourites was the spring/summer 2010 video, made by Nick Knight and featuring Kate Moss. However the current video made by upcoming film maker Tyron Le Bon and styled by Beth Fenton has taken the lead as my number 1 favourite. Effortlessly inspired, I love the use of old cinefilm, making the colour palette look magical. Going to try and get my hands on a 8mm cine camera to recreate this look in some of my own projects. Enjoy...
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